About the Project
Client: Masters and Company, LLC (m&co)
Industry: Commercial Construction & Remodeling
Website: mcobuilds.com
Project Overview
Developed a professional website for Brian Masters’ construction company, Masters and Company, LLC. The site establishes the company’s credibility in the commercial construction space while highlighting Brian’s extensive experience and unique approach to bringing “clarity to the often chaotic world of construction.”
Key Features Implemented
- Personal Brand Storytelling: Comprehensive “About” section detailing Brian’s career journey from 2008 to present, including his transition from hands-on work with his father to senior project management roles at Nabholz Construction
- Professional Credentials Display: Prominent showcase of certifications (CPE and CPC) to build trust and credibility
- Core Values Integration: Clear presentation of company guiding principles (Integrity, Teamwork, Planning, Ruthless Clarity)
- Project Portfolio: Integration of past commercial projects including luxury hotel developments
- Personal Touch: Family-focused imagery and personal interests to humanize the brand and build connection
Target Audience
Commercial clients seeking construction and remodeling services, with emphasis on those who value transparency, professionalism, and clear communication throughout the construction process.
Project Outcome
The website successfully positions Masters and Company as a premium, trustworthy alternative to typical construction contractors, directly addressing common industry pain points (over budget, behind schedule, disorganized) while showcasing Brian’s extensive credentials and personal approach to client relationships.