About the Project
Client: AID Arkansas (Aiding Survivors of Human Trafficking and Child Abuse)
Industry: Nonprofit Law Firm / Immigration Legal Services / Survivor Advocacy
Website: aidarkansas.com
Project Overview
Developed a bilingual, mission-critical website for AID Arkansas, a nonprofit law firm accredited by the Department of Justice that serves immigrant children and youth who have survived trafficking, abuse, abandonment, and neglect. The site serves as both an access point for vulnerable populations seeking legal help and a platform to demonstrate impact to supporters and partners across Arkansas and the region.
Key Features Implemented
- Bilingual Accessibility: Spanish translation tool prominently featured on every page, reflecting their commitment to serving Arkansas’s immigrant and refugee communities
- Clear Service Pathway: Appointment-based system with text contact (479-925-9095) for non-clients, removing barriers for survivors who need immediate help
- Mission-Focused Messaging: Powerful vision statement (“AID envisions a world where survivors of trafficking and child abuse thrive as part of empowered communities”) that communicates both current work and long-term goals
- Impact Metrics Dashboard: Prominent display of quantifiable results (number represented, people impacted through education, therapy sessions provided, DACA applications filed)
- Organizational Identity: Clear presentation as a “nonprofit law firm defending immigrant and refugee survivors across Arkansas”
- Client Privacy & Safety: Appointment-only model communicated in both English and Spanish, protecting vulnerable clients
- Resource Accessibility: Information about legal services available (T visas, U visas, SIJS, VAWA, asylum, work permits, orders of protection)
Target Audience
Primary: Unaccompanied immigrant children and youth in deportation proceedings who have survived trafficking, abuse, or abandonment (primarily BIPOC populations)
Secondary: Community organizations, schools, healthcare providers, and social services that encounter vulnerable immigrant youth needing legal representation
Tertiary: Donors, volunteers, and partners supporting immigrant rights and survivor advocacy
Critical Context
AID Arkansas addresses an urgent, life-or-death need: nearly 1,000 unaccompanied children arrive in Arkansas annually through the Office of Refugee Resettlement, all in deportation proceedings. Without legal representation, these children have no access to health insurance, lawful status, education benefits, or protection from being returned to dangerous situations. AID’s legal services provide pathways to asylum, work authorization, Medicaid access, in-state tuition, and ultimately permanent resident status and citizenship.
Organizational Distinction
Founded in 2015 by Leo Tucker (executive director), AID fills a critical gap in Arkansas’s legal services landscape. Over 95% of their clients are BIPOC, and their staff and board are comprised mostly of POC immigrants. This lived-experience leadership creates authentic understanding and trust with the vulnerable populations they serve. AID has represented over 1,000 individuals and facilitated educational workshops reaching over 25,000 people.
Project Outcome
The website successfully positions AID Arkansas as both an accessible legal resource for the state’s most vulnerable populations and a credible nonprofit with documented impact. The bilingual approach removes language barriers while the appointment system protects client safety. The impact metrics provide transparency to supporters while the clear service descriptions help referring organizations understand when to connect youth to AID’s specialized services.
The site balances sensitivity to trauma (appointment-based, not drop-in; clear contact methods) with accessibility (bilingual, clear pathways to help). By clearly stating their work with trafficking survivors, asylum seekers, and children in deportation proceedings, the website helps the right people—both clients needing help and partners wanting to support—find AID quickly.